{"id":103213,"date":"2017-02-14T11:09:49","date_gmt":"2017-02-14T16:09:49","guid":{"rendered":"http:\/\/digiblocks.ca\/29secrets\/?p=103213"},"modified":"2019-09-12T16:05:56","modified_gmt":"2019-09-12T20:05:56","slug":"bella-hadid-named-tag-heuer-ambassador","status":"publish","type":"post","link":"https:\/\/digiblocks.ca\/29secrets\/pop-culture\/bella-hadid-named-tag-heuer-ambassador\/","title":{"rendered":"Bella Hadid Named Tag Heuer Ambassador"},"content":{"rendered":"<p>Like me, you may have just read the title of this piece and wondered why. Like me, you may have had to Google &#8220;Tag Heuer&#8221; before saying out loud, &#8220;I guess it&#8217;s an expensive watch company.&#8221; And like me, you may have decided to commit yourself to caring about Tag Heuer because Bella Hadid is their new brand ambassador.<\/p>\n<p><a href=\"http:\/\/wwd.com\/fashion-news\/fashion-scoops\/bella-hadid-tag-heuer-ambassador-10799672\/\" target=\"_blank\" rel=\"noopener noreferrer\">According to WWD<\/a>, the move is the brand&#8217;s attempt to <a href=\"https:\/\/digiblocks.ca\/29secrets\/beauty\/hey-millennials-dior-is-coming-for-you\/\" target=\"_blank\" rel=\"noopener noreferrer\">lure millennials<\/a> in (isn&#8217;t that always the way), especially since cell phones have replaced watches as a means of keeping time. Now, Tag Heuer is hoping their watches will be seen as a must-have fashion accessory.<\/p>\n<p>&#8220;I just wear watches, because it&#8217;s easy to be able to look at my wrist,&#8221; Hadid said on Monday night. &#8220;I think, today, it&#8217;s beautiful to have a watch. It&#8217;s always a classy thing. My dad has always been a lover of watches my whole life. It&#8217;s a beauty item, for a classic look. You could look at your phone, but I think it&#8217;s easier to have a watch.&#8221;<\/p>\n<p>It is absolutely bananas to me that we&#8217;re trying to advertise\u00a0<em>watches<\/em> aka small clocks, but okay!<\/p>\n<p>In addition to having signed Bella, Tag Heuer has recently recruited Cara Delevingne, Martin Garrix and Alec Monopoly, whose campaigns have been pushed digitally.<\/p>\n<p>It&#8217;s been a big week of Hadid, particularly in the <a href=\"http:\/\/www.teenvogue.com\/story\/bella-hadid-cover-star-the-weeknd-horseriding-dreams\" target=\"_blank\" rel=\"noopener noreferrer\">wake of her Teen Vogue cover story<\/a> which saw her open up about her <a href=\"https:\/\/digiblocks.ca\/29secrets\/relationships\/bella-hadid-mature\/\" target=\"_blank\" rel=\"noopener noreferrer\">breakup with The Weeknd<\/a>.<\/p>\n<p>&#8220;It was my first breakup . . . and so public,&#8221; she said. &#8220;As an outsider, you might think I handled it so well, but it&#8217;s always in your heart, and you always feel it very heavily. It&#8217;ll be hard for a while. Love hurts, but you have to pull through.&#8221;<\/p>\n<p>&#8220;I&#8217;ll always respect him and I&#8217;ll always love him,&#8221; she continued. &#8220;Sometimes you want to be sad about it or handle it differently, but at the end of the day, you never want to burn a bridge that you&#8217;ve fought so hard to build.&#8221;<\/p>\n<p>Bella Hadid is wise and also she is 20 and I know she&#8217;s obviously reading this so let me say that for the record, she is handling life a million times better than I did at her age, when I wept in a Rona Home and Garden staircase because I didn&#8217;t know what career I wanted to have or why the gay man I was in love with (who worked in another department) wouldn&#8217;t go out with me.<\/p>\n<p>But hey! Watches!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Like me, you may have just read the title of this piece and wondered why. Like me, you may have had to Google &#8220;Tag Heuer&#8221; before saying out loud, &#8220;I guess it&#8217;s an expensive watch company.&#8221; And like me, you may have decided to commit yourself to caring about Tag Heuer because Bella Hadid is [&hellip;]<\/p>\n","protected":false},"author":67426,"featured_media":103216,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[81718],"tags":[83613,82125,64849,80505,65327,70060,64847,82622,69870],"class_list":["post-103213","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pop-culture","tag-anne-t-donahue-musings","tag-bella-hadid","tag-fashion","tag-best-makeup-tutorials","tag-model","tag-nyfw","tag-style","tag-tag-heuer","tag-amanda-bynes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bella Hadid Named Tag Heuer Ambassador - 29Secrets<\/title>\n<meta name=\"description\" content=\"Model Bella Hadid lands yet another brand ambassadorship, in between NYFW shows and her Teen Vogue cover.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bella Hadid Named Tag Heuer Ambassador - 29Secrets\" \/>\n<meta property=\"og:description\" content=\"Model Bella Hadid lands yet another brand ambassadorship, in between NYFW shows and her Teen Vogue cover.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digiblocks.ca\/29secrets\/pop-culture\/bella-hadid-named-tag-heuer-ambassador\/\" \/>\n<meta property=\"og:site_name\" content=\"29Secrets\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/29Secrets\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-14T16:09:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-12T20:05:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digiblocks.ca\/29secrets\/wp-content\/uploads\/2017\/02\/29s_tag-heuer.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1334\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anne T. 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