{"id":55253,"date":"2013-12-17T19:47:28","date_gmt":"2013-12-17T19:47:28","guid":{"rendered":""},"modified":"2013-12-17T19:47:28","modified_gmt":"2013-12-17T19:47:28","slug":"rihanna-new-face-balmain","status":"publish","type":"post","link":"https:\/\/digiblocks.ca\/29secrets\/pop-culture\/daily-whisper\/rihanna-new-face-balmain\/","title":{"rendered":"Rihanna is the New Face of Balmain"},"content":{"rendered":"<div class=\"body\">\n<div>\n<p>Rihanna stars in the latest campaign for Balmain. She helps promote the brand&#39;s Spring\/Summer 2014 collection in ads that are due to appear in magazines beginning in January.&nbsp;<\/p>\n<p>&quot;In front of the camera, she makes you feel like she is the only girl in the world,&quot; <a href=\"http:\/\/www.vogue.co.uk\/news\/2013\/12\/17\/rihanna-for-balmain---campaign-star\">said<\/a> Olivier Rousteing, Balmain&#39;s creative director. &quot;When the woman that inspires you wears your creations, your vision feels complete.&quot;&nbsp;<\/p>\n<p>The ads were shot in New York by photographers Inez can Lamsweerde and Vinoodh Matadin, and was styled by Rihanna&#39;s personal stylist Mel Ottenberg. In the ads, Rihanna sports her signature funky style, wearing a pink hounds-tooth coat in one and a denim outfit in the second. In both, her looks are topped off with chunky gold jewelry, a wavy bob, and her signature tattoos.&nbsp;<\/p>\n<p>Rihanna herself is a lover of the French label and can constantly be seen wearing Balmain&#39;s looks. It seems to me that this campaign was a match made in heaven.&nbsp;<\/p>\n<p>What do you think of the new Balmain campaign featuring Rihanna?&nbsp;<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The singer stars in Balmain&#8217;s Spring 2014 campaign<\/p>\n","protected":false},"author":67430,"featured_media":77231,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[64593],"tags":[78665,69411,74891,64849,65328],"class_list":["post-55253","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-whisper","tag-michelle-wiliams","tag-home-beauty","tag-endorsement","tag-fashion","tag-rihanna"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rihanna is the New Face of Balmain - 29Secrets<\/title>\n<meta name=\"description\" content=\"Rihanna takes her signature style to Balmain&#039;s Spring 2014 campaign.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rihanna is the New Face of Balmain - 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