{"id":55450,"date":"2014-02-11T14:20:25","date_gmt":"2014-02-11T14:20:25","guid":{"rendered":""},"modified":"2014-02-11T14:20:25","modified_gmt":"2014-02-11T14:20:25","slug":"how-did-peter-pilottos-target-collection-do","status":"publish","type":"post","link":"https:\/\/digiblocks.ca\/29secrets\/pop-culture\/daily-whisper\/how-did-peter-pilottos-target-collection-do\/","title":{"rendered":"How Did Peter Pilotto&#8217;s Target Collection Do?"},"content":{"rendered":"<div class=\"body\">\n<div>\n<p>According to <i>Vogue<\/i>, the Peter Pilotto collection for Target is Net-A-Porter.com&#39;s fastest-selling collaboration, beating out even Karl Lagerfeld. One order was actually placed every second after it went on sale Sunday.&nbsp;<\/p>\n<p>&quot;The response has been phenomenal!&quot; said Alison Loehnis, president of Net-A-Porter.com. &quot;Peter and Christopher (De Vos) worked with Target on creating a collection that was totally identifiable, yet different, and we knew this collaboration was going to be a hit from the beginning.&quot;<\/p>\n<p>So far, the floral skater skirts have sold out, as have the sunglasses, and eight other pieces. But never fear &#8212; you can pick up what&#39;s gone from Net-A-Porter (if you don&#39;t live near a Target) on eBay, where the collection&#39;s reportedly selling for quite a bit.<\/p>\n<p>Tip: We suggest checking out small town Targets. They typically don&#39;t have line ups or sell out of items as quickly as the big city locations.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>It launched this weekend &#8212; how did it hold up?<\/p>\n","protected":false},"author":67426,"featured_media":78237,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[64593],"tags":[65195,76615,77901,75766],"class_list":["post-55450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-whisper","tag-collaboration","tag-oughties","tag-reverse-french-manicure","tag-target"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Did Peter Pilotto&#039;s Target Collection Do? - 29Secrets<\/title>\n<meta name=\"description\" content=\"Peter Pilotto for Target is a hit! &quot;The response has been phenomenal!&quot; said Alison Loehnis, president of Net-A-Porter.com. &quot;Peter and Christopher (De Vos) worked with Target on creating a collection that was totally identifiable, yet different, and we knew this collaboration was going to be a hit from the beginning.&quot;\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Did Peter Pilotto&#039;s Target Collection Do? - 29Secrets\" \/>\n<meta property=\"og:description\" content=\"Peter Pilotto for Target is a hit! &quot;The response has been phenomenal!&quot; said Alison Loehnis, president of Net-A-Porter.com. &quot;Peter and Christopher (De Vos) worked with Target on creating a collection that was totally identifiable, yet different, and we knew this collaboration was going to be a hit from the beginning.&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digiblocks.ca\/29secrets\/pop-culture\/daily-whisper\/how-did-peter-pilottos-target-collection-do\/\" \/>\n<meta property=\"og:site_name\" content=\"29Secrets\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/29Secrets\" \/>\n<meta property=\"article:published_time\" content=\"2014-02-11T14:20:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digiblocks.ca\/29secrets\/wp-content\/uploads\/peter%20pilotto.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anne T. 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