{"id":56439,"date":"2015-01-19T14:56:48","date_gmt":"2015-01-19T14:56:48","guid":{"rendered":""},"modified":"2015-01-19T14:56:48","modified_gmt":"2015-01-19T14:56:48","slug":"marc-marc-jacobs-release-second-instagram-cast-campaign","status":"publish","type":"post","link":"https:\/\/digiblocks.ca\/29secrets\/pop-culture\/daily-whisper\/marc-marc-jacobs-release-second-instagram-cast-campaign\/","title":{"rendered":"Marc by Marc Jacobs Release Second Instagram Cast Campaign"},"content":{"rendered":"
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Marc by Marc Jacobs just revealed their newest faces for the brand. Eleven ordinary-people-turned-models were handpicked for their selfies on Instagram, and now they’re officially stars for MBMJ.<\/span><\/p>\n

After such great success from the first #CastMeMarc initiative back in April, which attracted 70, 000 Instagrammers, the label decided to bring it back a second season. And this time it attracted 100, 000 entries. It’s like The Next Top Model but the Instagram Special.<\/span><\/p>\n

MBMJ wanted more than just a “model” look. According to designers Katie Hillier and Luella Bartley and casting director Anita Bitton, they wanted the new faces to be characters that can bring a young and vibrant culture to the brand. This includes bubblegum pink-haired Eun Bi, graphic design nerd, Aaron Whitty; and a Lagos-born model slash photographer, Toks Adewetan.<\/span><\/p>\n

David Sims photographed the new campaign, and Katie Grand styled the models in bright funky colours.<\/span><\/p>\n

All 11 faces will be featured in the <\/span>Marc by Marc Jacobs Spring\/Summer 15 Collection<\/a>.<\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

They posted a selfie and became #InstaModels<\/p>\n","protected":false},"author":84274,"featured_media":82488,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[64593],"tags":[80509,64849,75390,67152,66141,64847],"class_list":["post-56439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-whisper","tag-americas-next-top-model","tag-fashion","tag-instagram","tag-marc-marc-jacobs","tag-runway","tag-style"],"acf":[],"yoast_head":"\nMarc by Marc Jacobs Release Second Instagram Cast Campaign - 29Secrets<\/title>\n<meta name=\"description\" content=\"Marc by Marc Jacobs announces the 11 winners of their second #CastMeMarc campaign.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marc by Marc Jacobs Release Second Instagram Cast Campaign - 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